Swords Orthodontics
17 Main St, Swords, Co Dublin, Ireland

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Protect your smile with a mouthguard!

You might have heard that the GAA have made it compulsory to wear mouth protection when playing Gaelic sports, and I think that in the future people will look back at this as one of the great landmarks in advancing Dental Health - and it wasn't done by a government policy, it's a voluntary organisation that's big enough to have a national influence and popular enough that people will accept its rules.

Swords Orthodontics were fortunate to have Harold Everton take a break from his tough training schedule to give us a special message about gum shields. If you play ...

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Another 5 Characteristics of a Successful Dental Practice

Another 5 Characteristics of a Successful Dental Practice

More thoughts arising after Gary Brown's keynote presentation to the Irish Dental Association early in 2014. His talk was on maintaining your base of patients and building loyalty. 

1. Successful Dental Practices Have Educational Material in the Office

By telling your patients what to look out for in terms of dental health and disease and dental hygiene, you gain their trust. Instead of looking like the dentist who wants to make the most money from their patients, you show the patients that you put their health first. The funny thing is, when your patients are actively interested in their oral health, you'll probably see ...

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5 More Characteristics of a Successful Dental Practice

5 More Characteristics of a Successful Dental Practice

So following the 2014 Irish Dental Association's management seminar, I thought I'd summarise some more thoughts from Gary Brown's excellent keynote address on engaging with patients, offering them value and building loyalty.

1. Successful Dental Practices keep a Neat and Tidy Office

“In a world of chaos, most people crave order.” - Michael E. Gerber, The E-Myth Revisited

As well as giving your practice the professional image it deserves, your patients will be grateful for an organised office. A cluttered environment will bring unnecessary stress and tension among both patients and staff. By organising your office, not only do you create a more relaxing environment, you'll ...

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5 Characteristics of a Successful Dental Practice

5 Characteristics of a Successful Dental Practice

The Irish Dental Association runs an annual conference focusing on dental practice management, and the 2014 event was based on the theme of improving attendence of patients at dental practices - a particular concern for dentists in the new economy.

One of the 2014 keynote speakers was Gary Brown - the executive chairman of Target McConnells, one of the highest profile marketing agencies in the country, with a portfolio of top clients - this is clearly a guy who knows about delivering the biggest results. Gary is renowned for a straight talking, tough approach to engaging with new business and clearly shook out ...

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And the Oscar goes to....

Well, not exactly the oscars of dentistry, more like the IFTAs, but yes indeed, once again... The Irish Dentistry Awards are upon us!

The Irish Dentistry Awards have been running for a few years now, and Swords Orthodontics enjoyed our trip there last year so much (we were finalists in Ireland's Best Specialist Practice category), we're back again this year.

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